In 1953 the Italian company Iso was founded. In the same year, the first model of the company was presented - the ultra-compact car Isetta, equipped with a minicar engine, providing a maximum car speed of 64 kilometers per hour. For 10 years, this model has become one of the best-selling in the Italian car market, despite a number of disadvantages and disadvantages. This provided the ISO firm with huge profits, which were used to strengthen the design headquarters and modernize production facilities.
In 1963, the Iso company announced that two new models were preparing for the start of sales at once, which were supposed to become a new stage in the history of the Italian brand. However, for most buyers it was a real shock when, instead of the expected compact car, two sports models were presented at once - a full-size Rivolta coupe with a 5-liter power unit with 300 horsepower and a compact Grifo coupe equipped with a 5.5-liter engine with 365 horsepower. forces. And in 1967 the Fieldia luxury sedan was introduced, equipped with a 5-liter power unit with a capacity of 315 horsepower. However, potential buyers preferred ISO cars to counterparts from other brands, and the global economic crisis of the 70s led to the fact that ISO was on the verge of bankruptcy and was closed in 1975.
The second start of the company "Iso" was given in 1988, when the former management of the brand had plans to create a new supercar. Thanks to cooperation with the American company "Chevrolet", in 1991 the Iso Grifo 90 model was presented, equipped with an eight-cylinder engine from the Chevrolet Corvette with a capacity of 440 horsepower. It was assumed that production will begin in 1994, but due to a conflict with the management of General Motors, the serial assembly of the Grifo 90 did not start.